Welcome to CARMA’s Seventh Webcast

Dr. Elaine Hollensbe, University of Cinncinnatti

Rigor/Trustworthiness in Qualitative Research

Feb. 4, 2022, 12:00 pm – 1:30 pm ET

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Elaine Hollensbe is a Professor in the Management Department. She completed her PhD in organizational behavior and human resource management at the University of Kansas. She is a former Associate Editor of the Academy of Management Journal and is currently on the editorial boards for the Academy of Management Review, the Academy of Management Journal and the Journal of Organizational Behavior. Dr. Hollensbe has completed quantitative research on goal setting, compensation and self-efficacy, and qualitative research in the areas of identity, work-life balance, and emotion. Her current research (mostly with doctoral students) is qualitative and focuses on individual and organizational identity; work-home balance, and organizational identification. Her research has been published in such journals as the Academy of Management Journal, Journal of Management, Academy of Management Review, Human Relations, and Human Resource Development Quarterly and has been recognized with national awards, including the Owens Scholarly Achievement Award, the Rosabeth Moss Kanter Award, and the Outstanding Publication in Organizational Behavior Award.

Dr. Hollensbe teaches classes in the undergraduate, graduate, and doctoral programs has received four teaching awards from the Lindner College of Business. She is a Fellow of the University’s Academy of Fellows of Teaching and Learning, and is both a Research Fellow and a Teaching Fellow in the Lindner College of Business. She also is involved in designing and facilitating executive programs and workshops on leadership, team building, and work-life balance. She has a BA in journalism and mass communications from Iowa State University, and an MBA from the University of Missouri-Kansas City. Prior to completing her PhD, she was an academic administrator and a communications consultant in Kansas City.


One of the challenges associated with qualitative research is making sure that it is done in a rigorous way that ensures readers and reviewers “trust” the study’s findings and theoretical contributions.  In this webcast, I will be discussing ways to build trustworthiness into qualitative work throughout the research process.  In addition to going through tactics and tools to establish trustworthiness, I will be providing examples to show how these tactics and tools have been used effectively by others.  The goal is to increase understanding of what qualitative rigor means, build confidence in designing and conducting trustworthy qualitative research, and share techniques for communicating rigor and trustworthiness in qualitative papers.  Conducting qualitative research that is rigorous and worthy of trust not only increases the likelihood that this work will be published but also that it will contribute in a valuable and enduring way to scholarship.  The webcast is targeted toward researchers doing or interested in doing qualitative research, as well as those involved in evaluating and reviewing qualitative work.

Access Information

  • No registration is needed.
  • Login to your CARMA account.
  • Once you login, in the middle, you will see a section “Active Meetings”.
  • You will see the access link one hour before the event in this section.

Quick Chat with Dr. Elaine Hollensbe

Upcoming CARMA Events

  • Feb. 4 2022 – Topic Interest Group
  • Feb. 18 2022 – Webcast, Dr. Mike Withers, Omitted Variable Bias
  • Feb. 18 2022 – PhD Prep Group
  • March 25, 2022 – Webcast, Dr. Zeki Simsek, A Framework for Literature Review
  • March 25, 2022 – Topic Interest Group
  • April 8, 2022 – Webcast, Dr. Mo Wang, Longitudinal Latent Variable Analysis
  • April 8, 2022 – PhD Prep Group
  • April 22, 2022 – Topic Interest Group